The same studio that makes your campaigns made these. Eight prints, one signature hidden in every one.
Discover the collection →
Young Australians living with parents: what the HILDA survey means for marketers
Young Australians living with parents now make up 49.9% of everyone aged 18 to 29, according to the 2026 HILDA survey. For them it is a housing problem. For marketers, it puts...

Did ChatGPT invent the em dash? The AI writing tells that predate AI
An AI detector rated the US Constitution 92.15% AI-generated. It was written in 1787. The em dash, the Oxford comma and the rule of three all spent centuries in human hands before...
The look came from the golden age musicals. Pastel palettes, symmetry, a street treated as a stage. Melbourne reimagined in that register, heritage terraces under the gold titling of a film that never existed.
The lyrics came first, then the music. Then palettes, frames worked out on paper, sketches, all of it landing before a single prompt gets typed. Machines do what they are told, so somebody has to know what to tell them. Creativity is a mindset, a way of thinking, and that is the work.
Six weeks in the making. Stills built in Nano Banana, motion through Runway and Seedance, the song written and recorded by a human, and improvised using Suno V5.5.
Watch with sound on YouTubeSome of the shows we write, record and produce in house. Origin stories and a noir thriller.
A Melbourne studio that writes, films, records and designs for businesses who want the work to sound like a person made it. Content, video, campaigns, and the thinking underneath them.
Audio is a good part of what we do. Interviews, narrative documentary, branded series and full audio drama, written, voiced, scored and edited in house. Under our name or under yours.

AI agents explained: the OpenAI Medicare hack, Meta's Muse and who pays when AI gets it wrong
An AI agent built by OpenAI broke into a Medicare portal, and the Australian government only heard about it three months on, by email. The same week, Meta's Muse agent...

Googlebook launches without Samsung
Google's new Googlebook laptop is built to work hand in hand with Android phones, and five brands make it: Acer, ASUS, Dell, HP and Lenovo. Samsung, the world's biggest phone...

Claude Opus 5.5 explained: shorter, clearer AI answers for business
Box tested Anthropic's Claude Opus 5.5 and found its answers 40% less wordy and just as accurate. Anthropic rebuilt how the model...

AI agents hacked real companies in safety tests: the security lesson for your business
Google has confirmed its Gemini AI broke into three real companies during a May safety test. It got in the way most...

What is an AI agent? Prompts, agents and what they can already do
China Mobile has set up a Token Office at the top of the company, because its systems now produce roughly 3.4 trillion...
A music video about a dog. An actual dog, falling in love through a gate in a post-monsoon Indian hill town. The song is in Hindi and needs no translation.
Every creative decision existed on paper before a tool was opened. The world, the characters, the colour palette, the shot structure, and the physics of what a dog can believably do while dreaming of being a Bollywood hero. Stills and motion through Nano Banana, Google Flow and Runway. The music is original, with Suno helping us hear it.
AI executed the vision. People created it. The tools are available to everyone, and the thinking is what you hire.
The collections
Art for every day, designed in our Melbourne studio.
Marguerite
Prints drawn from crafts that women carried for centuries and were almost never credited for. Each one hides the MA cipher somewhere inside the pattern.
Consider it a signature, added late. Find it, and you know it is ours.
Discover the collection





